Mission
Our mission is to use sustainable business to break cycles of poverty and dependency in the developing world. We all have a conscience. We want to make sure people get the chance to use it when they shop.
Our Goals
We live in a world with two crises. The first is the crisis of extreme poverty that affects much of the developing world. The second is the crisis of meaning brought about by vacuous consumerism that has left much of the developed world with a different sort of poverty. We believe Fair Trade is a way to alleviate both.
Our Story
Our story is of people from different parts of the world, deciding that they want to see consumer spending used to fix problems instead of create them. We passionately believe that dignified job creation is the only long term way to break cycles of poverty.
Our Team
We’re diverse, we’re dedicated, we’re experienced, we’re in love (with the idea of a business that brings people together and makes the world look more like the one we think will one day arrive).
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